About half-way through last year we sent out a patient survey asking you, our past and present patients, what additional services we could provide at Personal
Best. The overwhelming response was that we should find a Remedial Massage Therapist to join our team and so for at least a month (maybe two) that was at the forefront of my mind. Then, in a pattern many of you would be famil-iar with, I got “busy” doing a number of other things—seeing patients, running workshops, visiting doctors, installing new computers, completing payroll… The list goes on!
The idea of finding a remedial massage therapist got pushed down my list and from my conscious atten-tion, even when patients reminded me about it regularly! Until November, when an interesting thing happened.
One of the most rewarding aspects of running a small business is experiencing the cliché of “What goes around, comes around” play out in real life. You need to
give before you receive, and the giving won’t necessarily pay itself back tomorrow, next week or even next month, but often it does eventually. In November I received an email from a massage therapist who had read an article on our website that we were looking for someone. When I asked how she got to our website she replied “You came down and gave a talk to our class last year” and at the time of writing this newsletter we are very close to having a massage therapist join our team—we’ll keep you posted!
This means I have to turn my attention to understanding how massage therapy can work alongside physiotherapy in a way that complements both disciplines. I have some ideas about how this might work but until the rubber meets the road those ideas are purely academic and will need to be tested, reviewed and tweaked in the real world. Taking on a massage therapist is a change for our practice and with any change comes an interesting mix of both promise and uncertainty.
I learnt only recently (and I wish I knew this earlier in life) that the best decision is the one you make. A decision is better than no decision or being stuck in “analysis paralysis.” Understanding this concept has helped me make decisions when there is risk involved, whether it be around people, finances or both, as the case usually is in private practice.
How will you handle change in 2020? For people living in a (relatively) safe, sophisticated society with a high standard of living, we resist change. Try asking your partner to swap sides of the bed for a night! Sometimes change is forced upon us (a change of job, a change in your health, a change in someone else’s health) and these situations call on us to adapt. Sometimes change is more of a choice but it is where opportunity lies. I am not going to ask you to make a New Year’s Resolution, but as you start the year consider the concept of change itself. It is going to come up for you sometime during 2020, whether you want it or not and how you handle change has a lot to do with what your life ultimately looks like.